of Telemundo Media’s new original production "El
Señor de los Cielos" (Lord of the Skies) at 10pm
ET averaged 2,346,000 total viewers and
1,437,000 adults 18-49 according to Nielsen,
ranking as the network's second highest rated
premiere regardless of time period in NPM history,
right behind the runaway hit "La Reina del Sur."
A co-production between Telemundo Studios and
Caracol TV featuring novela stars Rafael Amaya,
Ximena Herrera, Fernanda Castillo and Gabriel
Porras, "El Señor de los Cielos" delivered a 42%
share of adults 18-49 and 40% share of total
viewers among major Spanish language
broadcast networks in its time period. The much
anticipated premiere reached a cumulative
audience of nearly 3 million viewers, including
1,860,000 adults 18-49.
"El Señor de los Cielos'" premiere brought
significant growth to the time period vs. the prior
4-week average, more than doubling its average
audience among adults 18-49 (1.4million vs.
706K, +104%) and adults 18-34 (712K vs. 352K,
+102%) and growing its total viewers by +88%
(2.35 million vs. 1.25 million), while Univision's
"Que Bonito Amor" premiere declined by -22% in
adults 18-49 (1,699,000 vs 2,176,000).
Locally, the novela's premiere ranked #1 in San
Francisco, New York and Miami among all
Spanish-Language stations in adults 18-49,
beating Univision in three of the top ten local
markets. The premiere ranked #2 in overall
broadcast in Miami& Houston and in Los Angeles
outperformed FOX in its time period growing by
73% vs. April 2012, while the local Univision
station declined -38%. In NewYork, the premiere
outranked Univision, ABC and CBS and grew the
time period by 103% vs. April 2012, while the
Univision station declined by 41%. In Miami, the
premiere outranked Univision, ABC, CBS and NBC
growing the time period by 55% vs. April 2012,
while the Univision station declined by 29%. In
San Francisco, the premiere also out-delivered
Univision and grew the time period by 66% vs.
April 2012 while Univision declined by 54%.
Lastly, in Houston, the premiere outperformed
ABC, CBS, NBC and FOX and grew the time period
by170% vs. April 2012.
Wow !!!!!! Supero a Pablo Escobar
Es Bueno No guiarnos por MQT
Publicado: 04-16-2013 08:48 PM
Mientras ESDLC aumentó la audiencia, QBA perdió 22% Fracasando que fracasando mi Telemundo. Ah, por cierto, se cumnplió mi pronóstico
Publicado: 04-16-2013 09:56 PM