A univision le gana a la 4:00 pm de lunes a viernes y los domingos.
TELEMUNDO’S CASO CERRADO KICKS OFF 2011 AS #1 SPANISH-LANGUAGE PROGRAM AMONG TOTAL VIEWERS AT 4PM
Network Strengthens Competitive in Clear Season-to-Date Lead Over Telefutura by 40%
Telemundo’s Cine Millionario Beats Univision’s Original Productions, Sal y Pimienta and El Gran Show in Time Period across National and Local Markets
According to Nielsen Media Research, during the program’s 4pm airing, Caso Cerrado averaged 1,455,000 total viewers (Persons 2+), +6% higher than Univision's Gordo y la Flaca (1,368,000) and +365% higher than Telefutura’s La Otra. This marks the fifth week this season that Caso Cerrado was the #1 program in the hour for the entire week among total viewers (Persons 2+).
Additionally, Caso Cerrado beat out Gordo y la Flaca among Men 18-49 by +7% with 262,000 viewers in the demographic (vs. 246,000). Among Adults 18-49 for the week of December 27, Caso Cerrado garnered a 41% share of the Spanish-language audience and 46% among total viewers (Persons 2+) and Men 18-49.
According to Season-to-Date figures, Telemundo is outperforming Telefutura by double digits in both Monday through Friday and Monday through Sunday prime in a number of key demographics. During Monday through Friday prime, Telemundo is reporting significant advantages among Total viewers (Persons 2+) (+39%), Adults 18-34 (+26%) and Adults 18-49 (+27%). In Monday through Sunday prime, Telemundo is also outperforming Telefutura among Total viewers (+24%), Adults 18-34 (+15%) and Adults 18-49 (+14%).
On Sunday, January 9, 2011, from 8-11pm Telemundo aired the movie, Apocalypto, on the network’s movie showcase, Cine Millonario, averaging nearly 2 million total viewers and 1.2 million Adults 18-49 nationally, according to Nielsen fast affiliate preliminary data. Cine Millonario beat Univision’s original productions of El Gran Show and Sal y Pimienta head-to-head, among Total viewers, Adults 18-49, Men 18-49, Women 18-49, Adults 18-34, Men 18-34, Women 18-34, Persons 12-17 and Persons 2-11. Based on available data for the 2010-2011 season, Apocalypto ranks as the #1 Spanish-language broadcast movie in primetime among total viewers, Adults 18-49, Men 18-49, Women 18-49, Adults 18-34, Men 18-34 and Women 18-34.
The program also delivered the highest-rated program in Spanish-language television in the following markets:
Los Angeles: (KVEA) Total viewers (Persons 2+), Adults, Men and Women 18-34, 18-49, and 25-54.New York: (WNJU) Adults and Men 18-34, 18-49 and 25-54.Houston: (KTMD) Households, Total Viewers (Persons 2+), Adults and Men 18-34, 18-49, 25-54 and Women 18-34.Chicago: (WSNS) Households, Total Viewers (Persons 2+), Adults, Men and Women 18-49 and 25-54.Dallas: (KXTX) Adults and Men 18-34, 18-49, 25-54, Women 18-34 and 25-54. San Francisco: (KSTS) Adults 18-34, 18-49, Women 18-34, Men 18-34, 18-49 and 25-54. Las Vegas: (KBLR) Households.
In Houston, the movie was # 1 among Adults 18-34 and tied for # 1 among Adults 25-54 across all stations regardless of language. Additionally, in Miami it was the #1 program in its time period, regardless of language, among Women 18-34.
01-11-2011 03:49 PM - editado 01-11-2011 05:41 PM
Bueno por cine millonario. Las peliculas que ofrece Telemundo los Domingos a las 8pm son peliculas muy buenas y actuales. Mejor ver pelicula que programa de chismes y de competencias tontas.
Publicado: 01-12-2011 09:55 AM